The China Factor was started in 2005 as part of EOUS International, Inc., a United States corporation that was initially founded in 1997. The objective in creating The China Factor was to establish a trade service company offering support to businesses that needed operational management in China to facilitate marketing goals. Through our sourcing services, we have developed and supplied quality branded merchandise for use in marketing promotions. We have also assisted companies in developing strategies for introducing new products to the China market.

Logan was born in Colorado and first traveled to Asia in 1989. He has a bachelor's degree from the University of Colorado and a master's from the Thunderbird School of Global Management. After spending several years working and traveling around Asia, he first moved to Shanghai in 1994. Since then, Logan has lived both in China and the United States, continuously working in the area of consumer product sourcing and manufacturing. Besides having a thorough knowledge of supply chain management in Asia, he is fluent in Mandarin Chinese.

Upon moving to Shanghai, Logan's initial focus was on the development of management systems for coordinating the development, production, and logistics of textile and apparel products. However, through his experience in managing and consulting for various types of trading enterprises, he gained a wide knowledge of the supply chain for many types of consumer goods. Logan has managed the development and production of thousands of items with a combined export value of hundreds of millions of dollars. And many of the products have been manufactured under some of the most famous consumer brand names in the world.

Born in Canada, Paul grew up near Vancouver, British Columbia. He has a bachelor's degree from the University of Victoria and a master's degree from the Richard Ivey School of Business at the University of Western Ontario. Although currently based in North America, Paul has lived for more than ten years in Greater China, including Beijing, Taipei, Hong Kong, and Shanghai. While in Asia, Paul has gained valuable international marketing experience with both multinational companies and entrepreneurial start-up ventures. Paul is fluent in Mandarin and experienced with interacting in the high-context Asian business environment.

Paul's industry focus has been fast moving consumer goods (FMCG), with experience across the whole value chain including manufacturing, procurement, and distribution. Through his career, Paul has gained expertise in new market entry as well as brand positioning, development, and management. Moreover, he has readily adapted to the cultures of both large and small organizations and companies at different levels in the value chain. In addition to Paul's business experience, he has also taught college marketing classes at the Thompson Rivers University.

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